NAPA | Ron Capps

PRODUCTION + POST + ORIGINAL MUSIC + AUDIO ENGINEERING + SOUND DESIGN

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In advance of the NHRA season, we were asked to film funny car legend, Ron Capps, as he tested out a brand new car. The kicker? The possibility of no more than three passes to capture heroic, slow-motion footage for the spot.

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With such uncertainty regarding a car that may or may not go 300 mph, we overcompensated in pre-production, planning as if for only one shot. We set up multiple cameras and filmed as many details as possible. Even though the car was still in testing, we had a spot.